EMPATHIC BRANDS PERFORM BETTER

For the first time, international consumer research shows that empathy positively influences marketing objectives. Brands that MEAN IT, GET IT, FEEL IT and DO IT perform better and see brand consideration and purchase intent increase significantly.

WALKING IN EACH OTHER'S SHOES

We feel that the best way to really get to know someone is to engage in an empathetic way. We like to do that with our colleagues, but also with our clients and their target audiences. This is how we bring empathy to our work and to our world. For real. 

20 MINUTES TO FEEL CONNECTED

On the occasion of the launch of The Oval Office in France, we set up our oval table in the middle of everyday life for the French, to invite them to "connect for real".

Make way for empathy and communication in its simplest form.