Connecting festival goers with #ThinkPossible

During the Summer of 2022 we toured with a sustainable booth to the largest Belgian music festivals, making the festival goers experience #ThinkPossible. The activation included a TikTok dance challenge, a crowd surfing photo experience, a vending machine that hands out drink vouchers in return for your old cell phones and a mega popular caps bar, where we distributed over 50.000 Proximus branded caps.

The activities resulted in very high qualitative data collecting. You could find us on Graspop, Werchter, TW Classic, Pukkelpop, Les Ardentes, Francofolies and Dour Festival.

+ 250k Euro

media value


  • Brand Activation